Building agentic brand systems for
every team.
NameDescription
Your competitors use the same AI.
Context is what sets yours apart.
One source of truth,
written for machines
Your voice, audience, terminology, approved claims, and design, in one private record you own, kept on GitHub.
brand
Shared by every team
- company names
- product and plan names
- current and retired pricing
- preferred and banned terms
- date, number and currency style
- approved URLs and CTA wording
Shared patterns
- company boilerplate
- press releases
- bios and descriptions
Shared facts
- positioning statement
- proof points, with sources
- customer logos, with permission
- awards and certifications
- claims never to make
- Company and product names exact
- Category matches the record
- Founding year and headcount from record/company.md
- No approved figure for customer count
- Names spelled as the record has them
- One approved description, not three
- Dates and numbers in house style
What changes when
AI knows your brand
Compounding accuracy
The longer the record is kept, the more of what AI says about you comes from you.
Less risk
Nothing wrong goes out under your name, from the tools you run or from the assistants describing you.
Less rework
Work comes back right the first time, because whatever made it read the same brief your reviewer will.
Faster sales
Reps know what’s claimable; fewer escalations, fewer retractions.
From audit to upkeep
Seven things we do, in the order they happen.
- 41 from your material47 stale or partial32 invented120 answers, 6 assistantsSample · illustrative
Where your AI goes off-brand, and why.
- positioning.md9 sourcesclaims/pricing.mdapprovedclaims/security.mdno source
Voice, audience, messaging, proof and guardrails, in one pack.
- colortypespaceradiusmotionicongridelevation
Your identity as tokens and rules an AI can apply.
- Claudeproject + skillsChatGPTworkspaceYour agentsreading the repo
Your context, inside the tools your team already uses.
- BrandContentDesignProductSalesLegalone session, one guide, named owners
One session, one guide, and everyone knows what to use.
- description17/20recommendation15/20competitive position14/20contamination18/20evidence gaps12/20
Before and after, on real tasks, scored.
- findings per week, 12 weeks · falling
A monthly retainer that keeps the record current.
Integrations
Your context works in all six
One context, not six integrations to keep in step. Each tool sees only what your brand has approved, and anything that should change comes back as a review — over the Model Context Protocol, not a plug-in written for each one.
ChatGPT, Claude, Gemini, Perplexity, Grok, Copilot